So that enables us to pass less cost onto our customers than if we ran a magazine ad campaign.

making us number one in sales of FlexiSIGN (and LXi), Graphtec Cutters, Mutoh Printers (and PrismJET). But we've found our SignWarehouse Catalog to be more cost efficient and effective. SignWarehouse is a very large and well financed company. We could advertise Vinyl Express LXi in magazines.